> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Price Drift vs eBay / Etsy via Importer, Bonanza

> Price Drift vs eBay / Etsy via Importer for Bonanza stores. Tracked live in Vortex IQ Nerve Centre. How to read it, why it matters, and how to act on it.

**Card class:** [Hero](/nerve-centre/overview#card-classes-explained)  •  **Category:** [Marketplace](/nerve-centre/connectors#connectors-by-type)

## At a glance

> Price Drift vs eBay / Etsy via Importer is a cross-channel diagnostic that lists the SKUs where your Bonanza price has diverged from the eBay or Etsy source price the Bonanza Importer is meant to mirror. The Importer pulls listings from those channels into Bonanza, so the two prices should track each other. When more than 5 SKUs show over a 10 percent spread, you are either selling too cheap and leaking margin or too dear and losing the sale. Read it as a revenue-at-risk parity check spanning Bonanza and its Importer source.

|                       |                                                                                                                                                  |
| --------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------ |
| **What it counts**    | The number of SKUs whose Bonanza price diverges from the eBay or Etsy source price that the Bonanza Importer mirrors.                            |
| **Sample type**       | Backend API data from Bonanza, refreshed on the standard data refresh.                                                                           |
| **Why it matters**    | A drifted price either erodes margin or prices you out of the sale, and it signals the Importer sync is lagging or has been manually overridden. |
| **Reading the value** | Lower is better; the target is zero SKUs with a meaningful spread. Each table row is a SKU to reconcile against its source price.                |
| **Currency**          | number                                                                                                                                           |
| **Time window**       | `30D`                                                                                                                                            |
| **Alert trigger**     | `>5 SKUs with >10% spread vs source`                                                                                                             |
| **Sentiment key**     | `bon_xc_price_parity`                                                                                                                            |
| **Roles**             | owner, finance, marketing                                                                                                                        |

## Calculation

For each imported SKU, the live Bonanza price is compared against the current eBay or Etsy source price the Importer is mirroring, and the percentage spread is computed. SKUs whose spread exceeds the parity tolerance are listed, and the card flags when the number of such SKUs passes the trigger. See At a glance for the window and the alert trigger, and the worked example below for a representative reading.

## Worked example

*A representative reading of **Price Drift vs eBay / Etsy via Importer** for a typical merchant on Bonanza.* On 14 Mar 26 a seller sees 8 SKUs flagged, above the 5-SKU trigger. The table shows five where Bonanza still carries the old, lower price after the seller raised prices on Etsy, a spread near 14 percent that quietly leaks margin on every Bonanza sale, plus three where Bonanza sits higher than eBay and has not sold in weeks. The action is to re-sync the Importer for the five underpriced SKUs and review the three overpriced ones for a manual override. Vortex Mind traces upstream causes, such as a stalled Importer run or an edit made directly on Bonanza, and Ask Viq lets you ask in plain English which SKUs are priced below their source today.

## Sibling cards merchants should reference together

| Card                                                                                        | Why merchants reach for it                                         |
| ------------------------------------------------------------------------------------------- | ------------------------------------------------------------------ |
| [`bon_xc_catalogue_drift_vs_bc`](/nerve-centre/kpi-cards/bonanza/listings-drifting-from-bc) | Cross-Channel: Revenue at Risk sibling: Listings Drifting from BC. |
| [`bon_importer_sync_health`](/nerve-centre/kpi-cards/bonanza/importer-sync-health)          | Operations sibling: Importer Sync Health.                          |
| [`bon_imported_listing_split`](/nerve-centre/kpi-cards/bonanza/imported-vs-manual-listings) | Catalog sibling: Imported vs Manual Listings.                      |
| [`bon_fee_pct`](/nerve-centre/kpi-cards/bonanza/fees-as-of-revenue)                         | Finance sibling: Bonanza Fee % of Revenue.                         |
| [`bon_revenue_at_risk`](/nerve-centre/kpi-cards/bonanza/revenue-at-risk)                    | Revenue sibling: Revenue at Risk.                                  |

## Reconciling against Bonanza

**Where to look in Bonanza's own dashboard:**

In Bonanza, open the selling area and your item listings to read the live Bonanza price, then check Importer status to see the eBay or Etsy source listing each SKU is mirrored from. Because this is a cross-channel card, the spread only appears when you hold the Bonanza price and the source price side by side.

**Why the Vortex IQ value may legitimately differ:**

| Reason                                                                                                                | Direction | What to do               |
| --------------------------------------------------------------------------------------------------------------------- | --------- | ------------------------ |
| **Period boundary.** Vortex IQ uses a trailing 30-day window by default; Bonanza dashboards may use calendar periods. | Variable  | Match the period range.  |
| **Time zone.** Bonanza uses account time zone; Vortex IQ aligns to merchant reporting time zone.                      | Marginal  | Confirm time zone match. |
| **Filter scope.** Profile-level filters (booth, channel, test orders) may narrow the Vortex IQ view.                  | Variable  | Match filter settings.   |

**Cross-connector reconciliation:** complement with sibling cards in the same category for the full diagnostic picture. For divergence investigations, use Vortex Mind.

## Known limitations / merchant FAQs

**Q: How often does Price Drift vs eBay / Etsy via Importer update?**
It follows the trailing 30-day window and refreshes on the standard data refresh, typically every 30 to 60 minutes. Because it depends on the Importer mirroring the source, a fresh Importer run may need to land before a fixed price clears the list. You can also trigger a manual refresh.

**Q: Why does my Bonanza dashboard show a different number?**
Bonanza shows only its own listing price, not the eBay or Etsy source, so it cannot display a spread. The figure here comes from Vortex IQ comparing the Bonanza price against the Importer source. Differences usually trace to Importer-run timing or filter scope.

**Q: I intentionally price higher on Bonanza - will it always flag?**
A deliberate markup will register as drift if it exceeds the parity tolerance. If the higher price is intended, raise the spread tolerance in the Sensitivity tab so genuine strategy does not read as a sync fault.

**Q: Can I customise the alert threshold?**
Yes, sensitivity thresholds are configurable per profile in the Sensitivity tab. Adjust to match your business baseline rather than relying on the generic default.

***

### Tracked live in Vortex IQ Nerve Centre

*Price Drift vs eBay / Etsy via Importer* is one of hundreds of KPI pulses Vortex IQ tracks across Bonanza and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English.

[Start for free](https://app.vortexiq.ai/login) or [book a demo](https://www.vortexiq.ai/contact-us) to see this metric running on your own data.
