> ## Documentation Index > Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt > Use this file to discover all available pages before exploring further. # Klimanøytrale (Carbon-Neutral) Shipment Share, Bring > Klimanøytrale (Carbon-Neutral) Shipment Share for Bring stores. Tracked live in Vortex IQ Nerve Centre. How to read it, why it matters, and how to act on it. **Card class:** [Hero](/nerve-centre/overview#card-classes-explained) • **Category:** [Service Mix](/nerve-centre/connectors#connectors-by-type) ## At a glance > The share of your Bring volume that ships on a Klimanøytrale (carbon-neutral) product. Bring brands a range of its parcel products as Klimanøytrale, climate-compensated through emissions offsetting, and offers sellers a sustainability badge when a sufficient share of their shipping uses those products. The threshold is the certification floor: Bring certifies sellers shipping at least 60 percent of volume via Klimanøytrale products. Drop below it and the seller loses the carbon-neutral certification badge, taking with it a customer-facing trust signal on the storefront and at checkout. This card reads the running 30-day share against that floor. | | | | ------------------------------------ | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | **What it measures** | `COUNT(shipments on a Klimanøytrale product) / COUNT(all Bring shipments)` over the trailing 30 days, expressed as a percentage. Read as a gauge against the 60 percent certification floor. | | **Data source** | The Bring product / service code on each booked shipment, from the Mybring Booking record and the Tracking API. Each shipment's product is mapped to whether it is a Klimanøytrale-eligible product; the card divides eligible volume by total volume. | | **What "carbon-neutral" means here** | Bring's Klimanøytrale designation is climate-compensated shipping (emissions offset by Bring), not zero-emission transport. The certification is a Bring scheme; the badge is what your customers see. | | **Why the floor matters** | At 60 percent or above, the seller qualifies for Bring's carbon-neutral certification and can display the badge. Below 60 percent the certification lapses and the badge must be removed, a visible loss of a trust and sustainability signal at exactly the point of purchase. | | **Comparison** | `vsP` (versus prior period). The card shows the current 30-day share against the previous 30 days so a slow drift towards the floor is visible before it crosses. | | **Time window** | `30D vsP` (rolling 30 days, period-over-period). | | **Alert trigger** | `<60% (loses carbon-neutral certification)`. The gauge turns critical when the trailing-30-day share falls below the certification floor. | | **Roles** | owner, operations | ## Calculation Calculated automatically from your Bring data. See the At a glance summary above for what the metric tracks and the worked example below for a typical reading. ## Worked example The same Oslo outdoor-apparel brand, around 1,900 parcels a week (roughly 8,100 over a 30-day window). The brand markets its sustainability credentials heavily and displays the Bring carbon-neutral badge on product pages and at checkout. Reading taken at 08:00 CEST on 14 Apr 26 for the trailing 30 days (15 Mar 26 to 13 Apr 26). | Bring product | Shipments (30D) | Klimanøytrale? | Share | | ----------------------------------------- | --------------- | ----------------------- | --------- | | Bring Pickup Parcel (Pakke til hentested) | 4,455 | Yes | 55.0% | | Bring Home Delivery Parcel | 2,430 | Yes | 30.0% | | Bring Business Parcel Bulk (B2B) | 810 | No | 10.0% | | Cross-border to SE / DK / FI | 405 | Partly (lane-dependent) | 5.0% | | **Klimanøytrale total** | **6,885** | | **85.0%** | The gauge reads **85.0 percent** against the 60 percent floor, comfortably certified and not in alert. The prior 30-day period read 88.2 percent, so the `vsP` arrow is pointing gently down. Five things to notice: 1. **The headroom is real but the trend matters more than the level.** At 85 percent you are 25 points above the floor, but the share slipped 3.2 points period-over-period. A few more months of that drift and the badge is at risk. Watch the direction, not just the gauge colour. 2. **The B2B leg is the structural drag.** Bring Business Parcel Bulk is not a Klimanøytrale product here, so every B2B-heavy month pulls the share down. If a wholesale push raises B2B from 10 to 25 percent of volume, the carbon-neutral share falls even if nothing else changes. Plan badge-bearing campaigns around the despatch mix. 3. **Cross-border is the swing factor.** Klimanøytrale eligibility on cross-border lanes can be partial. A surge in Swedish or Danish orders can move the share in either direction depending on which products those lanes use; do not assume international growth is neutral to the badge. 4. **Losing the badge is a storefront problem, not just an ops metric.** The certification underpins sustainability copy and the checkout trust mark. If the share crosses below 60 percent, the badge has to come down, which means changing product-page and checkout content, not just a carrier setting. Treat an approaching breach as a content and merchandising lead-time issue. 5. **The lever is product selection at booking.** To lift the share, route more volume onto Klimanøytrale products (favour Pickup Parcel and Home Delivery over non-eligible bulk where the order allows) via the rate-shopping or service-mapping rules. Confirm the mix on [Home vs Mypack vs Business Door](/nerve-centre/kpi-cards/bring/home-vs-mypack-vs-business-door) and [Shipments by Service](/nerve-centre/kpi-cards/bring/shipments-by-service). ## Sibling cards merchants should reference together This card is a certification gauge. Pair it with these to manage the mix that drives it: | Card | Why pair it with this gauge | What the combination tells you | | ------------------------------------------------------------------------------------------------ | ------------------------------------------------------ | ------------------------------------------------------------------------------------------------------------------- | | [Home vs Mypack vs Business Door](/nerve-centre/kpi-cards/bring/home-vs-mypack-vs-business-door) | The delivery-method split that determines eligibility. | A swing towards non-eligible Business Door volume directly lowers the carbon-neutral share. | | [Shipments by Service](/nerve-centre/kpi-cards/bring/shipments-by-service) | The full per-product breakdown. | Shows exactly which products carry the badge and which dilute it, so you can re-route the mix. | | [Shipments by Destination](/nerve-centre/kpi-cards/bring/shipments-by-destination) | Where cross-border eligibility swings the share. | A growth lane on a non-eligible cross-border product pulls the share down even at flat domestic mix. | | [Avg Shipping Cost](/nerve-centre/kpi-cards/bring/avg-shipping-cost) | The cost trade-off of the eligible mix. | Routing for the badge may change unit cost; read the two together before changing the service-mapping rules. | | [Shipments](/nerve-centre/kpi-cards/bring/shipments) | The total volume the share is a fraction of. | A volume spike on one product type can move the share without any deliberate change in strategy. | | Cross-connector: [`shopify.conversion_rate`](/nerve-centre/kpi-cards/shopify/conversion-rate) | The storefront value of the badge. | If the badge underpins your sustainability positioning, losing it can soften conversion for eco-conscious segments. | ## Reconciling against the source **Where to look in Bring's own tooling:** [Mybring](https://www.mybring.com/) holds the authoritative record of which product each shipment was booked on, under **Booking → Shipments** (filter by product / service). Bring's customer service or your Bring account manager confirms the current Klimanøytrale certification status and the products that qualify, since the eligible-product list and the certification floor are governed by your Bring agreement and Bring's published Klimanøytrale terms, not by an API field. Bring's own sustainability and Klimanøytrale documentation on [bring.no](https://www.bring.no/) is the reference for which products carry the designation. The closest like-for-like view is *Booking → shipments in the last 30 days, grouped by product*, then dividing eligible-product volume by total volume. **Why our number may legitimately differ from Mybring:** | Reason | Direction | Why | | ------------------------------------ | -------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | **Eligible-product mapping** | Either | The card maps each product code to "Klimanøytrale or not" from Bring's published list. If Bring changes which products qualify, or your agreement has bespoke terms, our mapping can lag the official list until updated. Confirm the eligible set with your account manager. | | **Period boundary** | Variable | The card uses a 30-day rolling window; Mybring's filter may use calendar months. Match the date range before comparing. | | **Cross-border partial eligibility** | Either | Some cross-border lanes are Klimanøytrale only for part of the journey. The card applies a consistent rule per product; Mybring shows the raw product, leaving the eligibility judgement to you. | | **Carrier-local time** | Boundary days | Booking timestamps are in carrier-local time (CET / CEST); the card stores in UTC. Boundary-day shifts move a handful of shipments between days but rarely move a 30-day share by more than a fraction of a point. | | **Test / cancelled bookings** | Ours lower or higher | Cancelled or test bookings may sit in Mybring's raw list but are filtered from the share. Align the filter. | **Cross-connector reconciliation:** | Card | Expected relationship | Causes of legitimate divergence | | ---------------------------------------------------------------------------- | -------------------------------------------- | ---------------------------------------------------------------------------------------- | | [`shopify.conversion_rate`](/nerve-centre/kpi-cards/shopify/conversion-rate) | Storefront value of the certification badge. | Conversion has many drivers; the sustainability badge is one trust signal among several. | ***
Documentation cross-reference (for agencies running multiple carriers) Carbon-neutral and climate-compensated shipping schemes exist across other carriers (PostNord's climate-compensated products, DHL GoGreen). The eligible-product definitions and certification thresholds are carrier-specific; these are not parallel measurements of the same shipments. * [Home vs Mypack vs Business Door](/nerve-centre/kpi-cards/bring/home-vs-mypack-vs-business-door) * [Shipments by Service](/nerve-centre/kpi-cards/bring/shipments-by-service)
## Known limitations / merchant FAQs **Does Klimanøytrale mean my shipping produces no emissions?** No. Klimanøytrale is climate-compensated shipping: the emissions are offset by Bring, not eliminated at source. The card measures the share of volume on those compensated products, which is what Bring's certification and your customer-facing badge are based on. Be precise in your storefront copy: "carbon-neutral" via offsetting, not "zero-emission". **Why did my share drop when I did not change any carrier settings?** Almost always a mix shift. A surge in non-eligible volume (typically Business Parcel Bulk B2B, or a cross-border lane on a non-eligible product) dilutes the share even though every other shipment is unchanged. Check [Home vs Mypack vs Business Door](/nerve-centre/kpi-cards/bring/home-vs-mypack-vs-business-door) and [Shipments by Destination](/nerve-centre/kpi-cards/bring/shipments-by-destination) to see which segment grew. **What actually happens if I cross below 60 percent?** You lose Bring's carbon-neutral certification, which means the badge must come off your storefront and checkout. That is a content change, not just an ops setting, so treat an approaching breach as a lead-time problem: re-route volume onto eligible products before the 30-day share crosses, or prepare the storefront for the badge coming down. **How do I lift the share back above the floor?** Route more volume onto Klimanøytrale-eligible products at booking. Where an order can go on Pickup Parcel or Home Delivery rather than a non-eligible bulk product, favour the eligible product in the rate-shopping or service-mapping rules. The trade-off may be unit cost, so read alongside [Avg Shipping Cost](/nerve-centre/kpi-cards/bring/avg-shipping-cost) before changing the rules. **Which products count as Klimanøytrale?** That is governed by Bring's published Klimanøytrale terms and your specific Bring agreement, not by a single API flag. The card uses Bring's published eligible-product list, but if Bring changes the scheme or you have bespoke terms, confirm the current eligible set with your Bring account manager and expect a short lag before our mapping reflects a scheme change. **Why a 30-day window rather than a live count?** Because the certification is judged on sustained share, not a single day. A 30-day rolling window smooths the daily mix noise (a B2B-heavy Tuesday will not threaten the badge) and matches how Bring assesses the floor. Use the `vsP` arrow to catch a slow drift before it becomes a breach. **What is the playbook when the gauge approaches 60 percent?** In order: (1) identify which segment is diluting the share using the service and destination breakdowns; (2) re-route eligible-where-possible volume onto Klimanøytrale products via the service-mapping rules; (3) if the dilution is structural (a genuine B2B growth shift), decide with the team whether to defend the badge or accept its loss and update storefront copy ahead of the breach; (4) confirm the current eligible-product list with your Bring account manager so you are optimising against the right set. *** ### Tracked live in Vortex IQ Nerve Centre *Klimanøytrale (Carbon-Neutral) Shipment Share* is one of hundreds of KPI pulses Vortex IQ tracks across Bring and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English. [Start for free](https://app.vortexiq.ai/login) or [book a demo](https://www.vortexiq.ai/contact-us) to see this metric running on your own data.