> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Rich Results CTR, Google Search Console

> Click-through rate on listings shown as rich results, compared across enhancement types. How to read it, why it matters, and how to act on it.

**Card class:** [Non-Hero](/nerve-centre/overview#card-classes-explained)  •  **Category:** [Search Appearance](/nerve-centre/connectors#connectors-by-type)

> Rich Results CTR shows how well your enhanced listings (price, rating, FAQ, breadcrumb snippets) convert impressions into clicks, compared across items. Higher CTR means your structured-data investment is earning attention in the SERP. Read it alongside the error and impressions cards to confirm the enhancements are actually rendering.

## What it tracks

This card reports **Rich Results CTR, compared across items**: the click-through rate (clicks divided by impressions) for listings that appeared with an enhanced search appearance, broken down by appearance type so you can see which rich result earns the strongest engagement. It draws on the Search Console Performance data filtered by search appearance, where impressions and clicks are attributed to the enhanced listing rather than a plain blue link. Use it to judge whether the structured data you ship (Product price and rating, FAQ accordions, breadcrumbs) is paying back in clicks, and to spot an appearance type whose CTR is sliding because the enhancement has stopped rendering.

## Reconciling against the source

Cross-check in Search Console under **Performance on Search**, with the **Search Appearance** filter applied, comparing clicks, impressions and CTR per appearance type; the **Search Analytics API** with the `SEARCH_APPEARANCE` dimension returns the same figures. Note Search Console data is typically 2 to 3 days delayed, rare queries are anonymised, and tables cap at 1,000 rows.

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### Tracked live in Vortex IQ Nerve Centre

*Rich Results CTR* is one of hundreds of KPI pulses Vortex IQ tracks across Google Search Console and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English.

[Start for free](https://app.vortexiq.ai/login) or [book a demo](https://www.vortexiq.ai/contact-us) to see this metric running on your own data.