> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Rich Results Impressions, Google Search Console

> How often your enhanced listings are shown in search, compared across enhancement types. How to read it, why it matters, and how to act on it.

**Card class:** [Non-Hero](/nerve-centre/overview#card-classes-explained)  •  **Category:** [Search Appearance](/nerve-centre/connectors#connectors-by-type)

> Rich Results Impressions counts how often your listings appeared with an enhanced search appearance (price, rating, FAQ, breadcrumb), compared across items. A fall in impressions for an appearance type usually means the enhancement has stopped qualifying. It is the volume signal that sits underneath Rich Results CTR.

## What it tracks

This card reports **Rich Results Impressions, compared across items**: the number of times your pages were shown in the SERP with an enhanced appearance, broken down by appearance type. It draws on Search Console Performance data filtered by search appearance, attributing impressions to the enhanced listing rather than the plain result. Track it to confirm that your structured data is winning SERP features at scale, and to catch a sudden drop in enhanced impressions, which typically signals that an enhancement type has become ineligible (for example after a structured-data error) rather than a change in raw demand.

## Reconciling against the source

Cross-check in Search Console under **Performance on Search** with the **Search Appearance** filter, reading impressions per appearance type; the **Search Analytics API** with the `SEARCH_APPEARANCE` dimension returns the same figures. Search Console data is typically 2 to 3 days delayed, rare queries are anonymised, and tables cap at 1,000 rows.

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### Tracked live in Vortex IQ Nerve Centre

*Rich Results Impressions* is one of hundreds of KPI pulses Vortex IQ tracks across Google Search Console and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English.

[Start for free](https://app.vortexiq.ai/login) or [book a demo](https://www.vortexiq.ai/contact-us) to see this metric running on your own data.