> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Google Search Console sentiment settings, Vortex IQ Nerve Centre

> Industry-standard benchmark bands Vortex IQ AI OS uses to flag Google Search Console KPIs as Performing Well or Needs Attention, and how to tune them per company.

**[Nerve Centre KPIs](/nerve-centre/kpi-cards/google-search-console) · [Audit Profile](/nerve-centre/kpi-cards/google-search-console/audit) · [Sentiment Settings](/nerve-centre/kpi-cards/google-search-console/sentiment)**

Vortex IQ **AI OS** ships **industry-standard benchmark bands** for each Google Search Console KPI, so your dashboard flags **Performing Well** or **Needs Attention** the moment you connect. **12** of the 97 Google Search Console cards are sentiment-tuned; the rest are informational (counts, lists, breakdowns) with no good/bad direction.

The benchmarks below are a starting point grounded in industry standards. Adjust any **Good** or **Bad** threshold to match your business and **save it for your company** in **Settings → Dashboard Settings → Sensitivity**.

## How sentiment powers triage

Sentiment turns the dashboard into a focus list. Every KPI is sorted into one of three states you can filter on:

* **Performing** - comfortably inside the good band.
* **Needs Attention** - has breached the band you set. This is where to act.
* **Stable** - within range, or an informational card with no good/bad direction.

Any KPI that has not met its sentiment band is flagged **Needs Attention**, so you go straight to the handful of cards that need action instead of scanning hundreds of charts.

| Card                                                                                             | Direction        | Good | Bad | Unit   |
| ------------------------------------------------------------------------------------------------ | ---------------- | ---- | --- | ------ |
| [Average CTR](/nerve-centre/kpi-cards/google-search-console/average-ctr)                         | Higher is better | 3    | 1   | %      |
| [Average Position](/nerve-centre/kpi-cards/google-search-console/average-position)               | Lower is better  | 10   | 30  | Number |
| [Bounce Rate](/nerve-centre/kpi-cards/google-search-console/bounce-rate)                         | Lower is better  | 40   | 60  | %      |
| [CTR Trend](/nerve-centre/kpi-cards/google-search-console/ctr-trend)                             | Higher is better | 3    | 1   | %      |
| [Cart Abandonment Rate](/nerve-centre/kpi-cards/google-search-console/cart-abandonment-rate)     | Lower is better  | 60   | 75  | %      |
| [Clicks Trend](/nerve-centre/kpi-cards/google-search-console/clicks-trend)                       | Watch for drops  | 0    | -10 | Count  |
| [Impressions Trend](/nerve-centre/kpi-cards/google-search-console/impressions-trend)             | Watch for drops  | 0    | -10 | Count  |
| [Position Trend](/nerve-centre/kpi-cards/google-search-console/position-trend)                   | Lower is better  | 10   | 30  | Number |
| [Ranking-Drop Alert](/nerve-centre/kpi-cards/google-search-console/ranking-drop-alert)           | Lower is better  | 10   | 30  | Number |
| [Session Conversion Rate](/nerve-centre/kpi-cards/google-search-console/session-conversion-rate) | Higher is better | 2    | 1   | %      |
| [Total Clicks](/nerve-centre/kpi-cards/google-search-console/total-clicks)                       | Watch for drops  | 0    | -10 | Count  |
| [Total Impressions](/nerve-centre/kpi-cards/google-search-console/total-impressions)             | Watch for drops  | 0    | -10 | Count  |
