> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Google Tag Manager audit profile, Vortex IQ

> What the Vortex IQ Google Tag Manager health audit checks: Google Tag Manager Health

**[Nerve Centre KPIs](/nerve-centre/kpi-cards/google-tag-manager) · [Audit Profile](/nerve-centre/kpi-cards/google-tag-manager/audit) · [Sentiment Settings](/nerve-centre/kpi-cards/google-tag-manager/sentiment)**

Audits container publish state, consent gating, and conversion-tag configuration. The per-connector runner grades the OAuth grant, container resolution, live-version publish state, unpublished workspace drift, consent coverage, paused conversion tags, and workspace clutter (GTM01-GTM08). The cross-channel area is evaluated at the graph layer, joining GTM tag coverage to the ad-platform and GA4 siblings when those connectors are present.

## What this audit checks

### Auth & container

* OAuth grant valid
* Container resolvable
* Live version published

### Tag health

* Paused conversion tags
* Consent coverage gaps

### Container management

* Unpublished workspace drift
* Workspace clutter

### Cross-channel: revenue at risk

* Conversion-tag fire count vs ad-platform recorded conversions
* Consent coverage vs marketing pixels live
* GA4 config-tag fires vs GA4 pageviews

## Data sources

* `GET https://tagmanager.googleapis.com/tagmanager/v2/accounts/{account_id}/containers` - List containers
* `GET https://tagmanager.googleapis.com/tagmanager/v2/.../workspaces/{workspace_id}/tags` - Read tag configuration
* `GET https://tagmanager.googleapis.com/tagmanager/v2/accounts/{account_id}/containers/{container_id}/versions:live` - Read the live published container version
* `POST https://oauth2.googleapis.com/token` - Refresh OAuth access token
