> ## Documentation Index > Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt > Use this file to discover all available pages before exploring further. # Orders by Country, Mercari > Orders by Country for Mercari stores. Tracked live in Vortex IQ Nerve Centre. How to read it, why it matters, and how to act on it. **Card class:** [Non-Hero](/nerve-centre/overview#card-classes-explained) • **Category:** [Marketplace](/nerve-centre/connectors#connectors-by-type) ## At a glance > **Orders by Country** maps where your buyers are over the last 30 days on a choropleth. Mercari volume is overwhelmingly domestic, so this card is mostly a confirmation, with any cross-border dot worth a closer look. | | | | --------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------- | | **What it counts** | Order count grouped by the buyer's country over the trailing 30 days, rendered as a shaded map. | | **Sample type** | Backend API data from Mercari, refreshed on the standard data refresh. | | **Why it matters** | It confirms your demand is where you expect and surfaces any unusual cross-border activity, which on Mercari is rare and worth checking against shipping setup. | | **Reading the value** | Darker shading means more orders from that country. Read the dominant market first, then scan for any unexpected secondary countries. | | **Currency** | number | | **Time window** | `30D` | | **Alert trigger** | `-` | | **Sentiment key** | `mer_orders_by_country` | | **Roles** | owner, marketing | ## Calculation Vortex IQ groups each completed order in the trailing 30 days by the buyer's country and counts orders per country. The totals are mapped onto a choropleth where shading intensity reflects relative order volume. For most Mercari sellers a single domestic market dominates, so the map reads as a strong concentration with little elsewhere. Orders without a resolvable country are grouped separately rather than discarded. ## Worked example *A representative reading of **Orders by Country** for a typical Mercari reseller.* Suppose a US-based seller's map shows 312 orders from the United States and a handful, say 4, from elsewhere. That domestic concentration is exactly what to expect on Mercari, so the card mostly confirms healthy local demand. The few outliers are worth a quick check: are they legitimate forwarders or proxy buyers, and does your shipping setup cover them cleanly? There is no alert on this card, so treat it as context rather than a trigger. Cross-reference `mer_aov_by_country` to see whether any non-domestic orders carry a different value, and `mer_total_transactions` for the overall order base. Vortex Mind traces upstream causes behind any shift in geography, and Ask Viq answers plain-English questions like "did any orders come from outside my home country this month?" ## Sibling cards merchants should reference together | Card | Why merchants reach for it | | ------------------------------------------------------------------------------ | --------------------------------------------------------- | | [`mer_aov_by_country`](/nerve-centre/kpi-cards/mercari/aov-by-country) | Pairs order geography with order value per market. | | [`mer_total_transactions`](/nerve-centre/kpi-cards/mercari/total-transactions) | Gives the overall order base behind the map. | | [`mer_orders_per_day`](/nerve-centre/kpi-cards/mercari/orders-day) | Adds the time dimension to the geographic view. | | [`mer_aov`](/nerve-centre/kpi-cards/mercari/average-order-value) | Sets a single-market reading against the blended average. | | [`mer_total_revenue`](/nerve-centre/kpi-cards/mercari/total-revenue) | Connects geography to the revenue it produced. | ## Reconciling against Mercari **Where to look in Mercari's own dashboard:** Mercari does not offer a country map natively. You can infer buyer location from individual shipping addresses in your order history, but there is no aggregated geographic view. This card builds that picture for you. **Why the Vortex IQ value may legitimately differ:** | Reason | Direction | What to do | | ------------------------------------------------------------------------------------------------------------------ | --------- | ------------------------ | | **Period boundary.** Orders near the edge of the 30-day window may fall in or out depending on the exact cutoff. | Variable | Match the period range. | | **Time zone.** Order timestamps may be recorded in a different time zone than your reporting view. | Marginal | Confirm time zone match. | | **Filter scope.** Country is taken from the buyer's order, so orders with an unresolved country are grouped apart. | Variable | Match filter settings. | **Cross-connector reconciliation:** If you sell on other marketplaces, compare geographic mix there, but expect Mercari to skew far more domestic than open international platforms. For divergence investigations, use Vortex Mind. ## Known limitations / merchant FAQs **Q: How often does Orders by Country update?** It refreshes on the standard data refresh and reflects orders from the trailing 30 days. **Q: Why does my Mercari dashboard show a different number?** Mercari has no aggregated country report, so any tally you build from individual addresses depends on how you read each order. This card groups them consistently. **Q: Why is almost everything one country?** That is normal for Mercari, which is a predominantly domestic marketplace. A near-single-country map is the expected pattern, not a data fault. **Q: Can I customise the alert threshold?** Yes, sensitivity thresholds are configurable per profile in the Sensitivity tab. Adjust to match your business baseline rather than relying on the generic default. *** ### Tracked live in Vortex IQ Nerve Centre *Orders by Country* is one of hundreds of KPI pulses Vortex IQ tracks across Mercari and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English. [Start for free](https://app.vortexiq.ai/login) or [book a demo](https://www.vortexiq.ai/contact-us) to see this metric running on your own data.