> ## Documentation Index > Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt > Use this file to discover all available pages before exploring further. # NetDispatch OTD by Sales Channel, NetDispatch > Per-channel NetDispatch OTD. How to read it, why it matters, and how to act on it. **Metrics type:** [Cross-Platform Metrics](/nerve-centre/overview#metrics-types-explained) • **Category:** [Shipping & Courier](/nerve-centre/connectors#connectors-by-type) > Per-channel NetDispatch OTD. ## At a glance > Net Dispatch on-time delivery rate split by sales channel: own Shopify/Magento/WooCommerce site, Amazon UK, eBay UK, OnBuy, Etsy UK, Notonthehighstreet, B2B EDI, etc. UK marketplaces have their own SLAs that may differ from the underlying carrier's commit; this card surfaces channel-specific on-time problems hidden in the aggregate. | | | | ------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | **What it counts** | `COUNT(shipments WHERE delivery_date <= promised_date AND channel = X) / COUNT(delivered shipments WHERE channel = X)` per channel over the trailing 30 days. Aggregate equals [On-Time Delivery Rate](/nerve-centre/kpi-cards/net-dispatch/on-time-delivery-rate). | | **How "channel" is determined** | Net Dispatch reads channel attribution from the originating ecommerce platform stamped on the booking (via `customerReferences` or equivalent). Most UK ecommerce platforms (Shopify UK, BigCommerce UK, Magento, WooCommerce) integrate with Net Dispatch and pass channel tags. | | **UK marketplace SLA layering** | **Amazon UK Seller-Fulfilled Prime**: 1-2 day calendar-day SLA, strict; Late Shipment Rate >4% over 7 days = SFP suspension. **eBay UK**: variable per listing; "Below Standard" seller status if late-shipment rate >5%. **OnBuy**: similar to eBay. **Notonthehighstreet**: more flexible but premium-buyer expectations. | | **Delivery success criterion** | Net Dispatch unified Delivered status. | | **On-time threshold** | The card uses the underlying carrier's commit (booked promise). Marketplace SLAs may differ; if Net Dispatch's commit was met but Amazon's calendar-day SLA was missed, the card counts the shipment as on-time but the marketplace will count it as late. | | **Channel coverage** | Most UK DTC merchants see Shopify/own-site, Amazon UK, eBay UK, plus B2B (Faire Europe, direct retailer EDI). Channels under 5% volume pool into "Other". | | **Returns / RTO** | Excluded across channels. | | **Time window** | `30D` (rolling 30 days) | | **Alert trigger** | `any channel <90%` (warn). Aggregate alert is on parent card. | | **Sentiment key** | `on_time_delivery_rate` | | **Roles** | owner, operations, marketing | ## Calculation Calculated automatically from your NetDispatch data. See the At a glance summary above for what the metric tracks and the worked example below for a typical reading. ## Worked example A UK DTC homeware merchant selling on Shopify (own site), Amazon UK FBM, eBay UK, OnBuy, and Notonthehighstreet. Reading taken at 09:00 GMT on 12 Mar 26 for the trailing 30 days. | Sales Channel | Shipments | On-Time | Marketplace SLA | Delta vs aggregate | | ---------------------------- | ---------- | --------- | ---------------------- | ------------------ | | Shopify (own site) | 8,420 | 95.2% | n/a (merchant promise) | +1.2 ppt | | Amazon UK FBM (SFP) | 2,810 | 91.4% | 96% required | -2.6 ppt | | eBay UK | 1,420 | 92.8% | 95% required | -1.2 ppt | | OnBuy | 480 | 93.1% | 95% required | -0.9 ppt | | Notonthehighstreet | 220 | 96.4% | none formal | +2.4 ppt | | Faire Europe (B2B) | 110 | 97.3% | NET-30 invoicing | +3.3 ppt | | Other (pooled) | 1,000 | 92.0% | varies | -2.0 ppt | | **All channels (aggregate)** | **14,460** | **94.0%** | n/a | 0 | The card shows aggregate **94.0%**; per-channel alerts have tripped on Amazon UK FBM and eBay UK. Five things to notice: 1. **Amazon UK SFP at 91.4% is in warn zone.** Amazon's 4% Late Shipment Rate threshold maps to 96% on-time required; this is at 91.4%. If trajectory continues, listings risk SFP suspension and loss of Prime badge. Investigation: the merchant routes Amazon SFP via Royal Mail Tracked 24 (next-day); UK midweek nor'easter weather caused a backlog. Mitigation: shift Amazon SFP volume to DPD Next Day for the next 30 days at higher cost (£2/parcel premium) but better reliability. 2. **eBay UK at 92.8% is just under warn.** eBay UK seller-status thresholds tighter than US eBay; "Below Standard" status risks listing demotion. The merchant uses Royal Mail Tracked 48 (2-day) on eBay; consider upgrading to Tracked 24 for high-AOV eBay listings. 3. **Shopify own-site at 95.2% is healthy.** Merchant's checkout copy says "delivery in 3-5 business days"; carriers comfortably hit this. Don't over-promise on own-site. 4. **Notonthehighstreet and Faire B2B at top of range.** Premium-buyer expectations; merchant has matched with premium DPD service for these channels. 5. **The 2.6 ppt Amazon UK drag is invisible at the aggregate.** Amazon is 19% of volume; aggregate at 94% looks fine. The channel split is the diagnostic; this card exists for exactly this reason. Note: pair with Amazon Seller Central's UK Account Health → Shipping Performance for the marketplace-side scorekeeping. Reconcile weekly. ## Sibling cards merchants should reference together | Card | Why pair it with NetDispatch OTD by Sales Channel | What the combination tells you | | --------------------------------------------------------------------------------------------------- | ------------------------------------------------- | --------------------------------------------------------------------------- | | [On-Time Delivery Rate](/nerve-centre/kpi-cards/net-dispatch/on-time-delivery-rate) | The aggregate. | Always read together; aggregate hides channel-specific problems. | | [OTD by Route](/nerve-centre/kpi-cards/net-dispatch/otd-by-route) | UK regional split. | Often channel × region cross-tab identifies actionable fix. | | [Shipments by Service](/nerve-centre/kpi-cards/net-dispatch/shipments-by-service) | Carrier-mix split. | Shows which carrier serves each channel. | | [Avg Shipping Cost](/nerve-centre/kpi-cards/net-dispatch/avg-shipping-cost) | Cost trade-off. | Fixing channel SLA often requires shifting to DPD or Royal Mail Tracked 24. | | Cross-connector: [`shopify.unfulfilled_orders`](/nerve-centre/kpi-cards/shopify/unfulfilled-orders) | Shopify channel context. | Shopify backlog is leading indicator for Shopify-channel row. | | Cross-connector: Amazon UK Seller Central | Marketplace-side scorekeeping. | Amazon UK Late Shipment Rate authoritative for SFP penalties. | | Cross-connector: [`shopify.refund_rate`](/nerve-centre/kpi-cards/shopify/refund-rate) | Channel-tagged refund. | Channel on-time slip predicts channel-specific refund-rate climb. | ## Reconciling against the vendor's own dashboard **Where to look in Net Dispatch's own dashboard:** Net Dispatch's portal does not natively split by sales channel; channels are a merchant-side construct. The card relies on the channel reference stamped at booking time. For channel-specific scorekeeping, reconcile against each marketplace's seller dashboard (Amazon Seller Central → Account Health, eBay UK → Seller Hub, OnBuy → Performance). **Why our number may legitimately differ from the marketplace's dashboard:** | Reason | Direction | Why | | ----------------------------- | --------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------- | | **SLA clock differs** | Either | Amazon counts late from order placement (calendar-day); Net Dispatch from label-print. Amazon's late-flag may fire before Net Dispatch's. | | **Order-to-ship lag** | Card may show higher | If WMS delays printing, Net Dispatch-side commit is from label-print; Amazon scores from order. | | **Channel attribution** | Either | Shipments without channel reference fall to "Other". | | **Marketplace pause-periods** | Marketplace may show higher | Amazon UK pauses SLA scoring during declared disruptions; Net Dispatch does not. | **Cross-connector reconciliation:** | Card | Expected relationship | What causes legitimate divergence | | ---------------------------------------------------------------------------------- | --------------------------------- | ---------------------------------------------- | | Amazon UK Seller Central | Direct comparison Amazon channel. | Different SLA clock. | | eBay UK Seller Hub | Direct comparison eBay channel. | eBay counts dispatch-time differently. | | [`shopify.unfulfilled_orders`](/nerve-centre/kpi-cards/shopify/unfulfilled-orders) | Upstream Shopify channel. | Backlog is forward-looking; this card lagging. | ## Known limitations / merchant FAQs **My WMS doesn't tag channel on Net Dispatch bookings. Can I still use this card?** Partial only. Without channel attribution, all shipments fall to "Other". Configure your WMS or label-print app to pass channel as customer reference on the Net Dispatch booking. Once enabled, new shipments populate; old data isn't retroactively tagged. **Amazon UK Account Health says my Late Shipment Rate is 6%, this card says 91% on-time. Why differ?** Amazon clocks late from order placement (calendar-day clock); the card uses Net Dispatch label-print to delivery (carrier-business-day). The Amazon number is binding for SFP penalties; the card is the diagnostic-side view. Reconcile both for full picture. **A SFP shipment delivered on time per Royal Mail but Amazon UK says late?** Order-to-ship lag. Amazon SFP requires 1-2 calendar days from order placement to delivery; if WMS printed label 36 hours after order, Royal Mail Tracked 24 starts the clock at +36h and delivers within Royal Mail's commit but misses Amazon's calendar-day clock. Fix is upstream of Net Dispatch: pick-pack discipline. **Should I move marketplace orders to DPD Next Day from Royal Mail Tracked 24?** For Amazon UK SFP and eBay UK Top-Rated where SLA penalties are real, yes. DPD's stronger reliability (98%+ vs Royal Mail's 96-97%) protects listing eligibility. Cost premium \~£1-2/parcel typically justified. **My Notonthehighstreet channel volume is small but high-AOV. Should I treat it specially?** Yes if it's >5% of revenue. NOTHS customers expect premium-experience delivery; even small late-rates damage the relationship. Consider routing all NOTHS orders to DPD by default. **Do channel SLAs differ between UK and US marketplaces?** Yes. Amazon UK SFP threshold tighter (96% on-time vs Amazon.com 96%; same percentage but UK SLA day-count is calendar-day, US is business-day with weekend-relief). eBay UK has stricter "Below Standard" thresholds than eBay.com. **Should I auto-route channel orders to specific carriers via Net Dispatch rate-rules?** Yes. Configure rate-rules: "Amazon UK SFP → DPD Next Day", "Shopify own-site → Royal Mail Tracked 48", "Faire B2B → ParcelForce 24". Channel-specific routing is the highest-leverage SLA-protection tactic. **During UK Christmas peak, do channel SLAs relax?** Marketplaces typically tighten in Black Friday week then relax for the week of Christmas. Check Amazon UK's and eBay UK's seasonal-policy bulletins (October each year) for exact dates. **A channel I'm not on shows up in this card. Why?** Net Dispatch booking template may have inherited a default channel reference from another integration. Check your Net Dispatch workflow rules; the channel reference should reflect the actual originating platform. *** ### Tracked live in Vortex IQ Nerve Centre *NetDispatch OTD by Sales Channel* is one of hundreds of KPI pulses Vortex IQ tracks across NetDispatch and 70+ other ecommerce connectors. 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