> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vortexiq.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Email-Attributed Revenue Share, PrestaShop

> Email-Attributed Revenue Share for PrestaShop stores, tracked live in Vortex IQ Nerve Centre. What it counts, why it matters, and how to act on it.

**Card class:** 🔗 Cross-Channel  \*  **Category:** Cross-Channel: Revenue at Risk  \*  **Chart:** `gauge`

## At a glance

|                      |                                                   |
| -------------------- | ------------------------------------------------- |
| **What it measures** | Email-Attributed Revenue Share                    |
| **Format**           | `percent`                                         |
| **Time window**      | `30D`                                             |
| **Alert trigger**    | `<15% (under-leveraged) OR >55% (over-dependent)` |
| **Roles**            | owner, marketing, finance                         |
| **Data type**        | Derived                                           |

## Calculation

```
Email-Attributed Revenue Share
```

PrestaShop order classification uses the order-state machine: paid = `current_state` in (2 Payment accepted, 3 Processing, 4 Shipped, 5 Delivered, 9 Backorder paid, 11 Remote payment accepted); shipped/fulfilled = (4, 5); refunded = (7, 15); cancelled = (6); payment error = (8). Read live from the PrestaShop Webservice API and snapshotted nightly into the Nerve Centre KPI store.

## Why it matters

Email-Attributed Revenue Share is part of the PrestaShop executive pulse in Vortex IQ Nerve Centre. Vortex Mind investigates automatically when this card breaches its sensitivity band, and Ask Viq can explain the movement in plain English with a citation back to this card.

This is a cross-channel card: it lights up only when the PrestaShop store is paired with the relevant sibling connector (ad platform, email, or payment gateway), joining store data with the other source to surface revenue at risk.
