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Nerve Centre KPIs · Audit Profile · Sentiment Settings Will audit Fruugo merchant authentication, account health, listing quality and suppression, featured-offer position, order defects, and cross-channel inventory/pricing parity across the 46-country marketplace.

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What this audit checks

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Authentication & access

  • HTTP Basic credentials (username + password) authenticate against /v1/merchants/
  • merchant_id resolves to an ACTIVE (not INACTIVE/SUSPENDED) marketplace account
  • Stored credentials still valid - no 401/403 on the validate endpoint

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Account health & policy compliance

  • Account status ACTIVE and base_currency configured
  • enabled_countries populated - merchant active in at least one country marketplace
  • VAT-compliance metadata present per destination country (OSS thresholds, UK VAT trigger, HS commodity codes)
  • Cancellation rate within Fruugo policy band (under 3 percent over 30D)

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Listing quality & suppression

  • Required attributes complete (title, brand, ean/sku, price, stock_quantity)
  • No listings in REJECTED or REVIEWING status via /v1/products
  • Feed ingestion success above 95 percent on last /v1/feeds/imports cycle (items_accepted vs items_rejected)
  • vat_compliant flag true so listings are not blocked from per-locale distribution
  • Per-locale price competitive vs other Fruugo sellers of the same ean
  • stock_quantity above zero for ACTIVE listings so the offer stays eligible
  • Featured-offer (buy box) win rate within target band

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Order defect & feedback

  • On-time shipping rate above 95 percent - no order past ship_deadline via /v1/orders
  • Order defect rate (cancellations + refunds) within Fruugo threshold
  • Pending-shipment backlog not above 2x the 30D average

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Cross-channel inventory & pricing parity

  • Fruugo listing catalog parity vs bigcommerce.product on sku (title + price drift)
  • No ACTIVE Fruugo listing for a SKU that is out of stock on BigCommerce
  • EU price coherence vs Amazon EU / eBay EU per country (spread under 10 percent)

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Severity thresholds

SignalWarnCritical
buy_box_win_rate-< 0.60
defect_rate-> 0.03
feedback_score-< 4.0
listing_suppressed_pct-> 0.05
account_health_score-< 70

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Data sources

  • GET https://api.fruugo.com/v1/merchants/{merchant_id} - Account status, base currency, enabled countries
  • GET https://api.fruugo.com/v1/products - Listing inventory, status, VAT compliance, attribute completeness
  • GET https://api.fruugo.com/v1/orders - Orders, ship deadlines, cancellations, defect signals
  • GET https://api.fruugo.com/v1/feeds/imports - Feed ingestion success, items accepted vs rejected