| Card | Class | Tier | Category | Chart |
|---|---|---|---|---|
| Avg Session Duration | Non-Hero | - | Engagement | kpi |
| Bounce Rate | Non-Hero | - | Engagement | gauge |
| Cart Abandonment Rate | Non-Hero | - | Conversion | gauge |
| Goal Completions | Non-Hero | - | Conversion | kpi |
| New Users | Non-Hero | - | Audience | kpi |
| Pageviews per Session | Non-Hero | - | Engagement | kpi |
| Real-Time Users | Non-Hero | - | Audience | kpi |
| Returning Users | Non-Hero | - | Audience | kpi |
| Session Conversion Rate | Non-Hero | - | Conversion | gauge |
| Sessions | Non-Hero | - | Audience | kpi |
| Top Pages | Non-Hero | - | Engagement | bar_horizontal |
| Top Traffic Sources | Non-Hero | - | Engagement | bar_horizontal |
| Users | Non-Hero | - | Audience | kpi |
Segment KPIs, Vortex IQ Nerve Centre
Every Segment KPI pulse Vortex IQ Nerve Centre tracks: 13 metrics covering revenue, orders, customers, refunds, and more.
Vortex IQ Nerve Centre tracks 13 KPI pulses for Segment stores. Each metric has its own page: definition, calculation, why it matters, and what to do when it moves.
The Segment connector brings the Vortex IQ AI OS to teams on Segment (Twilio’s customer data platform) - the dominant CDP for collecting, cleaning, and routing customer events to downstream tools. The Nerve Centre tracks 13 KPI pulses on the data Segment routes (Sessions, New Users, Returning Users, Real-Time Users, Avg Session Duration, Pageviews per Session, Bounce Rate, Cart Abandonment Rate, Session Conversion Rate, Goal Completions, Top Pages, Top Traffic Sources). Vortex Mind investigates when a number moves; Ask Viq™ lets you ask in plain English with citations back to the source card.
Appendix space for FAQs, reconciliation guidance, or cross-connector notes specific to this connector. Replace this block when authored.