Skip to main content
Nerve Centre KPIs · Audit Profile · Sentiment Settings Vortex IQ Nerve Centre tracks 102 KPI pulses for Amazon Ads stores. Each metric has its own page: definition, calculation, why it matters, and what to do when it moves. The Amazon Ads connector covers Amazon’s full advertising stack - Sponsored Products, Sponsored Brands, Sponsored Display, plus DSP. The Nerve Centre tracks 102 KPI pulses for Amazon Ads accounts in the Vortex IQ AI OS catalogue - including hero alerts (ACOS, TACOS, ROAS, Active Ads on Out-of-Stock SKUs, Active Ads on No-Buy-Box ASINs, Dayparting Waste, Wasted Spend, Zero-Conversion Spend) plus the DSP vs Sponsored Spend Mix and Harvest Queue surfaces no Amazon-only dashboard joins natively. Vortex Mind investigates when ACOS climbs or wasted spend concentrates; Ask Viq™ lets you ask in plain English (“which ASINs are wasting Amazon ad spend this week?”) and act through your agents. Appendix space for FAQs, reconciliation guidance, or cross-connector notes specific to this connector. Replace this block when authored.