Dotdigital audit profile, Vortex IQ

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What this audit checks

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Address books

• Active vs suppressed contacts
• Bounced contacts %
• Recent growth rate

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Campaigns

• Recent campaign open rate
• Click-through rate
• Hard-bounce rate

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Automations

• Active programs count
• Programs with zero contacts
• Welcome / abandoned cart programs present

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Data sources

• GET https://r{region}-api.dotdigital.com/v2/address-books - Address book inventory + counts
• GET https://r{region}-api.dotdigital.com/v2/campaigns - Campaign metadata + send stats
• GET https://r{region}-api.dotdigital.com/v2/programs - Automation program inventory