At a glance
Total Sendle shipping spend broken down by pricing zone over the trailing 30 days, drawn as a horizontal bar per zone. Sendle prices by zone rather than by exact distance (metro and regional tiers in Australia, a 5-zone tier in the US), so this card shows where your despatch budget actually goes and which zones carry the heaviest spend. No alert fires on this card; it is a structural read of your zone mix.
What it tracks
The card sums the booked shipping cost for every Sendle parcel in the 30-day window and groups it by the destination zone Sendle assigned at booking. Each bar is the total spend for that zone, read from theprice and zone fields on GET /api/orders. Because Sendle’s model is flat-rate-by-zone, the bar length is driven by parcel count and product tier within the zone rather than by individual distance, which makes the shape of the chart a clean picture of where volume concentrates. A long regional or far-zone bar relative to its parcel count is the signal worth chasing: regional and outer-zone parcels carry the higher flat rate, so a small volume there can consume a disproportionate slice of total despatch spend. Pair this card with Cost per Parcel by Zone (3 AU / 5 US) to see the per-parcel rate behind each bar, with Avg Shipping Cost for the blended figure, and with Cost Per Shipment Trend to see whether the zone mix is drifting more expensive over time. For zone-by-zone competitiveness against other carriers, see Sendle vs AusPost / EasyPost by Zone.