At a glance
Listings in 7-Day Freshness Boost is the share of your active listings under 7 days old, the window in which Mercari pushes items higher in search. A low share means most of your catalogue is sitting stale and invisible, which is a re-listing opportunity.
| What it counts | The percentage of active listings whose age is under 7 days, expressed against your total active listings. |
| Sample type | Backend API data from Mercari, refreshed on the standard data refresh. |
| Why it matters | Mercari favours fresh listings in search and browse. A high in-boost share keeps you discoverable; a low share means buyers rarely see your stock, regardless of price. |
| Reading the value | A percentage of active listings. Higher is generally better. Read it alongside listing age to know how much stale stock could be refreshed. |
| Currency | percent |
| Time window | RT |
| Alert trigger | <40% (re-list opportunity) |
| Sentiment key | mer_listings_in_freshness_boost |
| Roles | owner, marketing, operations |
Calculation
Vortex IQ reads the creation or last-relisted date for each active listing and counts those younger than 7 days. That count is divided by your total active listings to produce a live percentage. Sold, ended, and draft listings are excluded so the figure reflects only what is currently discoverable. Because it is real-time, the share naturally decays day by day as listings age out of the boost window unless you create or re-list stock.Worked example
A representative reading of Listings in 7-Day Freshness Boost for a typical Mercari reseller. Imagine a seller with 200 active listings, of which only 60 are under a week old. That is 30 percent in boost, below the<40% (re-list opportunity) threshold. It means roughly 140 listings are aging out of Mercari’s search lift and quietly losing impressions. The action is straightforward: re-list a rolling batch of your oldest active items so a steady share always sits inside the 7-day window, rather than letting the whole catalogue go cold at once. Cross-reference mer_listings_active for the denominator and mer_total_revenue to confirm whether the re-listing cadence lifts sales. Vortex Mind traces upstream causes, such as a paused re-listing routine, and Ask Viq answers plain-English questions like “which listings dropped out of the freshness boost this week?”
Sibling cards merchants should reference together
| Card | Why merchants reach for it |
|---|---|
mer_listings_active | Gives the denominator behind the in-boost percentage. |
mer_avg_listing_age | Shows how old the catalogue is and how much could be refreshed. |
mer_listings_expiring_soon | Highlights items about to need attention or re-listing. |
mer_total_revenue | Confirms whether better freshness translates into sales. |
mer_listing_quality_score | Ensures re-listed items are also well presented, not just fresh. |
Reconciling against Mercari
Where to look in Mercari’s own dashboard: Mercari does not surface a freshness-boost percentage directly. In the seller app you can open your active listings and sort by newest to estimate how many fall inside the last 7 days. This card calculates that share for you automatically. Why the Vortex IQ value may legitimately differ:| Reason | Direction | What to do |
|---|---|---|
| Period boundary. A listing crosses the 7-day edge at a precise moment, so a manual count taken hours later can differ. | Variable | Match the period range. |
| Time zone. Listing timestamps may be recorded in a different time zone than your reporting view. | Marginal | Confirm time zone match. |
| Filter scope. This card counts active listings only, excluding drafts, sold, and ended items. | Variable | Match filter settings. |