At a glance
Net Revenue (after Bonanza fees) is the money your booth actually keeps once Bonanza’s marketplace fees are removed. It takes gross revenue and subtracts the Final Offer Value (FOV) fee, which runs around 3.5% on Bonanza-only sales, the lowest headline rate among major US marketplaces. Because the FOV is comparatively low, net revenue tends to track close to gross, which is part of Bonanza’s appeal. Watching this figure keeps your true take-home from the channel in clear view.
| What it counts | Gross booth revenue over the window minus Bonanza’s Final Offer Value fee (around 3.5% on Bonanza-only sales). |
| Sample type | Backend API data from Bonanza, refreshed on the standard data refresh. |
| Why it matters | Net revenue is what funds the business after the channel takes its cut. Tracking it, rather than gross alone, shows the real contribution Bonanza makes and flags when fees start eating into take-home. |
| Reading the value | Read it as currency for the period. Compare against the prior period; a drop of more than 10% versus prior is worth a closer look. |
| Currency | currency |
| Time window | 30D vsP |
| Alert trigger | drop >10% vsP |
| Sentiment key | bon_net_revenue |
| Roles | owner, finance |
Calculation
Vortex IQ totals your gross booth revenue over the window and subtracts the Bonanza fees applied to those sales, leaving net revenue. The principal deduction is Bonanza’s Final Offer Value fee, around 3.5% on Bonanza-only sales, so for a booth selling purely through Bonanza the net sits close to gross. Advertising or promotion opt-ins add cost and widen the gap. See the At a glance summary above for the fee basis and the worked example below for a typical reading.Worked example
A representative reading of Net Revenue (after Bonanza fees) for a typical merchant on Bonanza. On 14 Mar 26 a booth recorded 5,000 dollars gross over the period and 175 dollars in FOV fees, leaving 4,825 dollars net, down 12% on the prior period’s 5,480 dollars net. The drop past the 10% alert was driven by softer order volume rather than rising fees, since the fee share held near 3.5%. The action was to focus on demand, reviewing pricing and listing visibility rather than the fee line. Vortex Mind traces the upstream cause, here a volume dip, and Ask Viq lets you ask “why did my net revenue fall last month” in plain English.Sibling cards merchants should reference together
| Card | Why merchants reach for it |
|---|---|
bon_total_revenue | Revenue sibling: Total Revenue. |
bon_fee_pct | Economics sibling: Bonanza Fee % of Revenue. |
bon_fee_total | Economics sibling: Marketplace Fees Paid. |
bon_aov | Sales sibling: Average Order Value. |
bon_order_count | Sales sibling: Orders. |
Reconciling against Bonanza
Where to look in Bonanza’s own dashboard: Open your booth dashboard and review the payments and payout history area, where Bonanza shows gross sale amounts and the FOV fee deducted from each. Net of those deductions should align with the card for the same dates. Why the Vortex IQ value may legitimately differ:| Reason | Direction | What to do |
|---|---|---|
| Period boundary. Vortex IQ uses a 30-day rolling window versus prior period by default; Bonanza dashboards may use calendar periods. | Variable | Match the period range. |
| Time zone. Bonanza uses account time zone; Vortex IQ aligns to merchant reporting time zone. | Marginal | Confirm time zone match. |
| Filter scope. Profile-level filters (booth, channel, test orders) may narrow the Vortex IQ view. | Variable | Match filter settings. |