At a glance
Brand-Presentation Compliance Flags counts the listings Target’s manual curation has flagged for brand-guide violations, such as image-dimension issues, restricted content, or a missing primary category. Because Target Plus is curated by hand and held to a high presentation bar, these flags are not cosmetic: they compound toward the brand-presentation dimension of Target’s partner-status review. A rising count means listings risk suppression and your partner standing is being chipped away. Clearing flags promptly keeps the catalogue live and the partner relationship healthy.
| What it counts | The number of listings flagged by Target’s curation for brand-guide or presentation violations over the period. |
| Sample type | Backend API data from Target Plus, refreshed on the standard data refresh. |
| Why it matters | Target curates manually, so presentation flags compound toward the partner-status review and can lead to listing suppression on an invite-only marketplace. |
| Reading the value | Any non-zero count should be worked down to zero; group flags by reason to fix the most common violation first. |
| Currency | count |
| Time window | 30D |
| Alert trigger | >0 |
| Sentiment key | tgt_brand_compliance_flags |
| Roles | owner, marketing, operations |
Calculation
Vortex IQ reads the listing-level compliance and curation flags from your Target Plus partner account and counts the listings carrying an open brand-presentation flag within the trailing 30 days. Each flag records the violation reason, for example an image below the required dimensions, restricted content in the description, or a missing primary category, so the count can be broken down by cause. A flag clears when the listing is corrected and re-reviewed. Because these are human-curation outcomes rather than automated feed checks, they can appear independently of any feed run. See the worked example below for how flags accumulate and clear.Worked example
A representative reading of Brand-Presentation Compliance Flags for a typical Target Plus partner. Over the 30 days to 19 Jun 26 a homeware partner sees this card climb to 12 flags. Drilling in, 9 are for primary images below Target’s minimum dimension and 3 are for a restricted promotional phrase in the description. The marketing lead re-exports the affected images at the correct size, removes the phrase, and re-submits the listings for review. Within a few days the count falls to 2 as the remaining listings pass re-review. Because the partner caught it early, the brand-presentation dimension never threatened to flippartner-health-composite-crossed-threshold. Use Vortex Mind to trace which template or feed produced the undersized images, and ask Ask Viq “which listings are flagged for brand compliance and why?”.
Sibling cards merchants should reference together
| Card | Why merchants reach for it |
|---|---|
mirakl-feed-rejections-24h | Image and content issues often show up as feed rejections as well as curation flags. |
rejected-listings-mirakl-import-errors | The line-level import errors that frequently overlap with presentation violations. |
listing-quality-score | The broader quality grade that brand flags drag down. |
inactive-suspended-listings | Where listings end up if compliance flags go unresolved. |
partner-health-composite-crossed-threshold | The roll-up alert that can flip on a brand-flag spike. |
Reconciling against Target Plus Partners
Where to look in the Target Plus Partners portal: Open the listing status views and any quality or compliance notices on your listings. Target surfaces curation feedback against individual items there, and the Partner scorecard reflects the presentation dimension. This card aggregates those per-listing flags into one count so you can track the total rather than checking listings one by one. Why the Vortex IQ value may legitimately differ:| Reason | Direction | What to do |
|---|---|---|
| Period boundary | Vortex IQ uses a trailing 30-day window; the portal may show all-time open flags | Align the date range or expect the portal to show a larger lifetime count. |
| Time zone | A flag raised near midnight may fall on a different reporting day | Allow for boundary timing when a flag count differs by one or two. |
| Filter scope | Vortex IQ counts open brand-presentation flags; the portal may mix in other notice types | Filter the portal to brand and presentation notices before comparing. |
Known limitations / merchant FAQs
Q: How often does this card update? It refreshes on the standard data refresh over a trailing 30-day window, so a new curation flag appears within a refresh cycle of Target raising it. Q: Why does the Target Plus Partners number differ from this card? The portal may show all-time open flags and mix in other notice types, while this card counts open brand-presentation flags in the trailing 30 days. Match the window and notice filter to reconcile. Q: How does this relate to the sibling metrics? Brand flags overlap withmirakl-feed-rejections-24h and pull down listing-quality-score; left unresolved they push listings into inactive-suspended-listings.
Q: Can I change the alert threshold?
The default fires on any open flag. If you want to tolerate a small steady-state count, raise the threshold in the Sensitivity tab so only increases alert.