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Connecting Criteo to Vortex IQ gives the AI OS a live read on your Criteo data, feeding the Nerve Centre dashboard, Vortex Mind diagnostics, and Ask Viq.

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What data Vortex IQ reads from Criteo

  • AdAccount
  • Campaign
  • AdCreative

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How to connect

1

Open Connected Sources

In your Vortex IQ workspace, go to Settings → Connected Sources. You need Admin role in the workspace to connect sources.
2

Find the Criteo card

Locate the Criteo connector card and click + Connect.
3

Authorise with Criteo

You are redirected to Criteo’s own authorisation page. Sign in and approve the requested permissions.
4

Return to Vortex IQ

Criteo redirects you back to Vortex IQ once authorisation completes. The connector card flips to Connected automatically; no credentials are copied by hand.
5

Wait for the first data pull

KPI cards begin populating once the first sync completes. Timing depends on the Criteo API response size and rate limits.

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Available KPI cards

Vortex IQ populates 72 Nerve Centre cards from your Criteo data. See the Criteo KPI card reference for the full list with definitions, calculations, and sentiment bands.

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Troubleshooting

Re-check each value against the Criteo developer console for typos or trailing whitespace. If a scope or permission is missing, Criteo will typically return a 401 or 403 on the verification call rather than a generic failure.
Allow time for the first sync to complete; large accounts can take longer. If cards are still empty after an hour, disconnect and reconnect to confirm the credentials were saved correctly.