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Connecting Microsoft Ads (Bing) to Vortex IQ gives the AI OS a live read on your Microsoft Ads (Bing) data, feeding the Nerve Centre dashboard, Vortex Mind diagnostics, and Ask Viq.

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What data Vortex IQ reads from Microsoft Ads (Bing)

  • AdAccount
  • Campaign
  • AdCreative

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How to connect

1

Open Connected Sources

In your Vortex IQ workspace, go to Settings → Connected Sources. You need Admin role in the workspace to connect sources.
2

Find the Microsoft Ads (Bing) card

Locate the Microsoft Ads (Bing) connector card and click + Connect.
3

Authorise with Microsoft Ads (Bing)

You are redirected to Microsoft Ads (Bing)‘s own authorisation page (https://login.microsoftonline.com/common/oauth2/v2.0/authorize). Sign in and approve the requested permissions. Vortex IQ requests these scopes: https://ads.microsoft.com/msads.manage, offline_access.
4

Return to Vortex IQ

Microsoft Ads (Bing) redirects you back to Vortex IQ once authorisation completes. The connector card flips to Connected automatically; no credentials are copied by hand.
5

Wait for the first data pull

KPI cards begin populating once the first sync completes. Timing depends on the Microsoft Ads (Bing) API response size and rate limits.

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Available KPI cards

Vortex IQ populates 72 Nerve Centre cards from your Microsoft Ads (Bing) data. See the Microsoft Ads (Bing) KPI card reference for the full list with definitions, calculations, and sentiment bands.

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Troubleshooting

Re-check each value against the Microsoft Ads (Bing) developer console for typos or trailing whitespace. If a scope or permission is missing, Microsoft Ads (Bing) will typically return a 401 or 403 on the verification call rather than a generic failure.
Allow time for the first sync to complete; large accounts can take longer. If cards are still empty after an hour, disconnect and reconnect to confirm the credentials were saved correctly.