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Connecting The Trade Desk to Vortex IQ gives the AI OS a live read on your The Trade Desk data, feeding the Nerve Centre dashboard, Vortex Mind diagnostics, and Ask Viq.

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What data Vortex IQ reads from The Trade Desk

  • AdAccount
  • Campaign
  • AdCreative

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How to connect

The Trade Desk uses credential-based authentication rather than OAuth. You provide these values directly rather than approving a redirect.
1

Open Connected Sources

In your Vortex IQ workspace, go to Settings → Connected Sources. You need Admin role in the workspace to connect sources.
2

Find the The Trade Desk card

Locate the The Trade Desk connector card and click + Connect. The connector drawer opens with a credential form.
3

Gather your credentials from The Trade Desk

You will need:
  • TTD API Token: Long-lived API token issued from TTD UI → Settings → API Tokens. Sent as TTD-Auth header. Rotate manually before expiry.
  • Partner ID: TTD Partner ID, find under Partner Settings. Required for cross-advertiser reporting.
  • Advertiser ID: TTD Advertiser ID, find under Advertiser → Settings. One per brand/agency client.
4

Enter credentials in Vortex IQ

Paste each value into its matching field in the connector drawer.
5

Verify and connect

Click Verify and Connect. Vortex IQ makes a test API call to validate the credentials before saving them.
Vortex IQ only ever requests read-only access. Where The Trade Desk offers scoped or read-only API keys, use one.

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Available KPI cards

Vortex IQ populates 72 Nerve Centre cards from your The Trade Desk data. See the The Trade Desk KPI card reference for the full list with definitions, calculations, and sentiment bands.

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Troubleshooting

Re-check each value against the The Trade Desk developer console for typos or trailing whitespace. If a scope or permission is missing, The Trade Desk will typically return a 401 or 403 on the verification call rather than a generic failure.
Allow time for the first sync to complete; large accounts can take longer. If cards are still empty after an hour, disconnect and reconnect to confirm the credentials were saved correctly.