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Metrics type: Key MetricsCategory: Marketplace

At a glance

AliExpress Rejected Listings (24h) counts the listings AliExpress has rejected during its audit in the last day, whether for suspected IP infringement, restricted or prohibited goods, poor image quality, or missing required attributes. A rejected listing is hidden from buyers until you fix and resubmit it, so a sudden spike usually points at a single root cause such as a bad feed push, a new image template, or a category rule change. For an owner or operations lead this card is an early-warning siren on catalogue health, because hidden listings stop selling the moment they fail audit. It works hand in hand with aex_rejected_auditing_listings for the standing backlog and aex_required_attribute_completeness for the most common fixable cause.

Calculation

Vortex IQ counts listings whose AliExpress audit status moved to rejected within the trailing 24-hour window and groups them so you can see whether the cause is concentrated. See the At a glance summary above for what the metric tracks and the worked example below for a typical reading.

Worked example

A representative reading of AliExpress Rejected Listings (24h) for a typical catalogue-heavy AliExpress store. On 09 Mar 26 the card jumps from its usual 1 or 2 to 38 rejections overnight. The operations lead opens the list and sees that almost all of them share the same rejection reason, a missing required brand attribute, traced to a feed mapping that dropped the field during a sync. They restore the field, resubmit the batch, and watch the standing audit backlog clear over the following hours. For deeper investigation, use Vortex Mind to trace upstream causes; for natural-language exploration, ask Ask Viq.

Sibling cards merchants should reference together

Reconciling against AliExpress Seller Center

Where to look in AliExpress Seller Center: Open Product Management and filter to listings in a rejected or failed-audit state, then review the rejection reason shown against each item. Why the Vortex IQ value may legitimately differ: Cross-connector reconciliation: If listings originate from a connected catalogue, compare against aex_listings_drifting_from_bc to see whether a source-feed change triggered the rejections. For divergence investigations, use Vortex Mind.

Known limitations / merchant FAQs

Q: How often does AliExpress Rejected Listings (24h) update? It tracks a rolling 24-hour window and refreshes as new audit outcomes arrive, so a fresh rejection appears within the next sync and an item ages out of the count a day after it was rejected. Q: Why does my AliExpress Seller Center show a different number? Seller Center often lists every rejected item regardless of age, while this card is limited to the last 24 hours; differences come from window scope, the Seller Center time zone, and which audit states are included in the filter. Q: How does AliExpress Rejected Listings (24h) relate to other listing health metrics? It is the acute signal feeding the standing view in aex_rejected_auditing_listings, and its most common root cause is tracked by aex_required_attribute_completeness. Q: Can I customise the alert threshold? Yes, alert thresholds are configurable per profile in the Alert Rules tab. Adjust to match your business baseline rather than relying on the generic default.

Tracked live in Vortex IQ Nerve Centre

AliExpress Rejected Listings (24h) is one of hundreds of KPI pulses Vortex IQ tracks across AliExpress and 70+ other ecommerce connectors. Nerve Centre runs the detection layer; Vortex Mind investigates the cause when something moves; Ask Viq lets you interrogate any number in plain English. Start for free or book a demo to see this metric running on your own data.