At a glance
Detailed Rating / Store Level KPI Crossed is a real-time alert card tracked from AliExpress data. It fires when one of the store-health signals that AliExpress uses to set your seller tier moves across a threshold, for example a Detailed Seller Rating (DSR) slipping below the safe band or a store-level downgrade. Because AliExpress places higher-tier sellers ahead in search and rewards them with buyer-trust badges, a crossed KPI is an early warning that visibility and conversion are about to fall. The card pairs with the wider store-health siblings so merchants can act before the platform re-ranks the store.
| What it counts | The number of store-health thresholds currently crossed, drawn from AliExpress detailed seller ratings and store-level tier signals as exposed by the integration. Each entry in the alert list names the signal that moved and the direction. |
| Sample type | Backend API data from AliExpress, evaluated continuously against your configured thresholds. |
| Why it matters | A crossed Detailed Rating or a store-level downgrade reduces search placement and erodes the buyer-trust premium that higher-tier AliExpress stores enjoy. Catching it live gives you time to correct fulfilment or accuracy issues before the next tier review. |
| Reading the value | Zero means all tracked signals are inside their safe band. Any non-zero value lists the specific rating or tier signal that crossed, so you can route it to the right owner. |
| Currency | count |
| Time window | RT |
| Alert trigger | any DSR < 4.5 OR store-level downgrade |
| Sentiment key | aex_alert_account_health_drop |
| Roles | owner, operations, finance |
Calculation
Calculated automatically from your AliExpress data. The card watches each Detailed Seller Rating axis and the overall store-level signal, then raises an alert entry whenever a value falls below its configured threshold or the store tier is downgraded. See the At a glance summary above for what the metric tracks and the worked example below for a typical reading.Worked example
A representative reading of Detailed Rating / Store Level KPI Crossed for a typical cross-border merchant on AliExpress. On 12 Mar 26 the store’s item-as-described rating drifts from 4.7 to 4.48 after a batch of orders shipped with the wrong variant. The card flips from 0 to 1 and the alert list names the item-match axis as the crossed signal. The merchant pulls the affected orders, issues proactive partial refunds to head off disputes, and tightens the pick stage. Two weeks later the rolling rating recovers above the safe band and the alert clears. For deeper investigation, use Vortex Mind to trace which SKUs or shipments dragged the rating down; for natural-language exploration, ask Ask Viq.Sibling cards merchants should reference together
| Card | Why merchants reach for it |
|---|---|
aex_detail_rating_summary | The three-axis DSR breakdown behind a crossed rating signal. |
aex_store_level | The store tier this alert protects. |
aex_marketplace_health_score | Composite health score that aggregates the same inputs. |
ali_seller_feedback_score | Buyer feedback positive percentage that feeds store standing. |
aex_shipping_time_accuracy | Shipping accuracy is a common cause of a crossed rating. |
Reconciling against AliExpress Seller Center
Where to look in AliExpress Seller Center: Open the store performance area in AliExpress Seller Center, where the Detailed Seller Ratings and the store-level standing are published. The crossed signal named in the Vortex IQ alert should match the axis or tier shown there once both are looking at the same rating window. Why the Vortex IQ value may legitimately differ:| Reason | Direction | What to do |
|---|---|---|
| Rating refresh cadence. Seller Center recomputes DSR on its own schedule; Vortex IQ evaluates against the latest pulled value. | Variable | Allow for the platform’s rating update lag before assuming a mismatch. |
| Threshold choice. The alert uses your configured safe band, which may be stricter than the platform’s own downgrade point. | Variable | Align the threshold in the Sensitivity tab with your tier-protection goal. |
| Time zone. Seller Center uses the account time zone; Vortex IQ aligns to your reporting time zone. | Marginal | Confirm time zone match before comparing window boundaries. |