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Card class: Non-Hero * Category: Margin & Profitability * Chart: kpi

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At a glance

pre_gross_profit / pre_order_count over the same paid-state window.
What it measurespre_gross_profit / pre_order_count over the same paid-state window.
Formatcurrency
Time window30D vsP
Alert trigger-
Rolesowner, finance
Data typeDerived

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Calculation

pre_gross_profit / pre_order_count over the same paid-state window.
PrestaShop order classification uses the order-state machine: paid = current_state in (2 Payment accepted, 3 Processing, 4 Shipped, 5 Delivered, 9 Backorder paid, 11 Remote payment accepted); shipped/fulfilled = (4, 5); refunded = (7, 15); cancelled = (6); payment error = (8). Read live from the PrestaShop Webservice API and snapshotted nightly into the Nerve Centre KPI store.

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Why it matters

Avg Margin per Order is part of the PrestaShop executive pulse in Vortex IQ Nerve Centre. Vortex Mind investigates automatically when this card breaches its sensitivity band, and Ask Viq can explain the movement in plain English with a citation back to this card.