What this audit checks
Flows
- Inactive flows (draft / manual / disabled)
- Welcome series present
- Abandoned-cart series present
- Browse-abandonment series present
Lists & segmentation
- List growth rate
- Suppressed contact %
- Active vs unengaged ratio
Deliverability
- Bounce rate
- Spam complaint rate
- Reported sender domain authentication
Revenue attribution
- Klaviyo-attributed revenue trend
- Top-performing flows by revenue
Data sources
GET https://a.klaviyo.com/api/flows/- Flow inventory + statusGET https://a.klaviyo.com/api/lists/- List metadata + countsGET https://a.klaviyo.com/api/segments/- Segment definitions + countsGET https://a.klaviyo.com/api/metrics/- Metric aggregates incl. attributed revenue